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admin
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Joined: 11 Feb 2003
Posts: 311
Location: Los Angeles
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 Posted: Mon Dec 11, 2006 7:44 pm Post subject: Google Claims Click Fraud is Less Than 2% |
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I think Google is intentionally leaving this data vague. It is quite possible that the AGGRAGATE click fraud is only 2%, but the majority of click fraud occurs in the content network and on adsense sites.
Click fraud on Google.com is likely very low, since there is nothing to gain except frustrating a competitor - and few people make the effort to automatically click lots of ads. There is no incentive.
However, there is a huge incentive to falisify clicks on your own adsense website, and this is where the numbers lie.
I also speculate that google may be sharing data from North America only, as click fraud is generally higher in other areas.
http://www.marketingpilgrim.com/2006/12/google-click-fraud-rate-two-percent.html |
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Abanbas
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Aneredted
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