 |
Ask Marketing Experts search engine marketing forum Free search engine marketing advice
|
| Author |
Message |
admin Site Admin
Joined: 11 Feb 2003 Posts: 311 Location: Los Angeles
|
Posted: Fri Jun 17, 2005 4:58 pm Post subject: Switching Domain Names |
|
|
Changing your domain name will have a large impact on your rankings, and it could easily take a year to return to the same level of present traffic. The main issues are
[list:3201604208]
1. Age of domain name
2. Links pointing to your site
[/list:u:3201604208]
Search engines are now using the registration date of your domain name as one ranking factor. Names registered longer have a greater weight (the logic behind this is you are an established company, not a spammer looking to make some quick sales)
My opinion is that if this is a very important business change, you should do it. You eventually will get your full rankings back. It will require some re-working however.
I answered a related question previously here
http://ask-marketing-experts.com/forums/viewtopic.php?t=178
Some info on google patent applications
http://www.buzzle.com/editorials/6-10-2005-71368.asp |
|
| Back to top |
|
 |
|
|