Ask Marketing Experts search engine marketing forum

[GreatBigHippy]

I thought I'd open a point up for discussion,
When exactly does my time-consuming, inconcievbly boring linking strategy actually yeild results? I don't know about anyone else but I've been running our recipricol links program for about 2 months now and google hasn't caught up yet. I heard tell that google works off 4 databases, could this be why?
How long has anyone else been running programs before the payoff comes and is there any other benefits apart from page ranking and the slim possibility of clickthroughs from your link partners?
It'll be nice to get something going on this!
Yours,
The Great Big Hippy.

[admin]

[quote:dd2cdbf0cb="GreatBigHippy"]
How long has anyone else been running programs before the payoff comes and is there any other benefits apart from page ranking and the slim possibility of clickthroughs from your link partners?
[/quote:dd2cdbf0cb]

link exchange programs are tricy to do, and must be executed with caution. It will not benefit you to link to any site you can find. You must do link exchanges with complimentary sites that share your central theme. Massive chaotic linking campaigns will do no good.

[GreatBigHippy]

Thanks for the reply.
Thats all well and good, I agree with keeping links down to those sites that share something with your own and I know it helps in the long run. The problem taht seem to be having I think is that I run a new age music site, now things that I link to include spirituality pages, horoscopes, reiki pages, yoga stuff, things that I think most new age people are in to. But will a search bot class this as too wide a field? Should I just stick to other music sites? That seems to defeat the object of helping to broaden the horizons of the people who visit my site and the building of bridges between different communities. Or maybe I'm talking rubbish......

[admin]

[quote:ee39e6d4d9="GreatBigHippy"]...will a search bot class this as too wide a field? Should I just stick to other music sites?[/quote:ee39e6d4d9]

Its hard to create absolute rules. Just focus on creating the best possible site for your customers and you should achieve good results. Google is making major algorithm changes that initially appears to favor page content over links.

[GreatBigHippy]

[quote:d8e098ae5f]Just focus on creating the best possible site for your customers and you should achieve good results. Google is making major algorithm changes that initially appears to favor page content over links.[/quote:d8e098ae5f]
The problem stems I think from that word, "algoritm". I actually studied as a programmer and I know full well that whatever algoritm you write it is never going to be as good as you'd hope. Google rates pages through content and links, thats fine, but what if you have done a performace piece for the web? Other artists would probably be very interested in it but google would ignore it on the grounds that it doesn't fit it's view of what a website should be. I know thats a bit off the original point but I think it's something overlooked by people. Google et al have a very blinkered view of what constitues a good site depeneding on what you seem to be searching for (hence the need for seo's in companies) but the web should be a place where creativity should shine through.
I don't know, I'm rambling.
Bad day.
Oh well.

[admin]

at present, Google is doing a major update, unlike any other. they are changing their algorithm more drastically than in the past. Fluctuations will most likely continue for the near future, possibly several weeks. There is simply nothing we can do at present except hold on and wait for the boat to stabilize.

[maartenvr]

Google will not show your backwards links if they have a PR lower then 4. (sometimes 3). Take a look at the pages that link to you. What is their PR?

[DanThies]

Hopefully, your linking campaign is about more than just search engines. If it's not, you may want to refocus a bit and put priority on linking with sites that actually have some traffic of their own.

[maartenvr]

Hey Dan! Nice to "see" you here. Hopefully you will stick around. Welcome!

[DanThies]

Thanks, Maarten! Yes, I'm planning to stick around. Looks like all the ingredients are here for a good forum.

[webcoder]

Hi Ppl,
I am curious...
As far my limited knowledge goes, Google does rank based on the no of inbound & outbound (yes, both) links.
So, if GBH (GreatBigHippy) has started getting links exchanged...working..yet not on Google...then I think it is high time to check the GBH's site structure. I hope, there is not frames...a good title...enough pages/contents.
Regards
WC

www.zinfi.com

[admin]

Welcome to the forums Webcoder :mrgreen:


Incoming links are an essencial part of Googles ranking algorithm - from what i have read the algorithm does not account for outgoing links positively affecting your overall rank.

[webcoder]

Hi,
Thanks Mr. Admin. :D
Nice to be here.

1stly:
As you were mentioning abt the algorithm... where do I get to read about that? Any links? PDFs?
Plz guide, looking forward to read.

2ndly:
My experience shows, Google does favor outbound links as well.
:wink:
They do help (provided one uses them smartly).


3rd:
How do I increase the page rank? What is the easy way o increasing inbound links?
Any suggestions?

Thanks in advance.
Regards
WC

[admin]

This post is about Google Pagerank. I want to say that I do not follow PR as it is only a rough approximation of a particular websites actual value, and ofen has no bearing on its rank. I urge you to focus on creating a good site and not worrying about PR.



[quote:8c0c570076="webcoder"]
1stly:
As you were mentioning abt the algorithm... where do I get to read about that? Any links? PDFs?
Plz guide, looking forward to read.
[/quote:8c0c570076]

This is a fairly non technical forum. Try here

http://www.webworkshop.net/pagerank.html



[quote:8c0c570076="webcoder"]
2ndly:
My experience shows, Google does favor outbound links as well.
:wink:
They do help (provided one uses them smartly).
[/quote:8c0c570076]

The published algorithm does not allow for any benefits of outbound links, and the PageRank algorithm will decrease a particular page for links to external websites. It is possible that they have a proprietary system that gives some benefit to linking, thus jouing in the "internet community"


[quote:8c0c570076="webcoder"]
3rd:
How do I increase the page rank? What is the easy way o increasing inbound links?
Any suggestions?
[/quote:8c0c570076]

Put your keyword phrases in the HTML and get good incoming links.

[maartenvr]

[quote:60b2eb35a0="webcoder"]What is the easy way o increasing inbound links?
[/quote:60b2eb35a0]
There is no easy way! It takes hard work and having a good usefull website that people WANT to link to!