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How to Ruin a Shopping Cart

 
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PostPosted: Thu Jan 19, 2006 9:40 pm    Post subject: How to Ruin a Shopping Cart Reply with quote

Selling products online is not as easy as throwing up a generic shopping cart and front page template for the design. Layout and information presentation will make or break your business.

keys to creating a successful shopping cart:
[list:9bce3f28bc]Web site are site navigation
checkout process
product descriptions
forced registration
search functionality problems
trustworthy or secure
[/list:u:9bce3f28bc]

Clean site design is noted to be a more effective way of getting conversions. Information overload is a critical and consistent problem... web users were more likely to say that a site had too many links as opposed to too few links.


http://www.clickz.com/stats/sectors/software/article.php/3578366[/list]
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